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Sony is an electronics company based in Tokyo, Japan. In 2011, Sony partnered with J. K. Rowling to create Pottermore, an online reading experience centred around the Harry Potter books. As part of this partnership, they released Wonderbook: Book of Spells, an augmented reality book, for their PlayStation 3 console in the holiday season of 2012, and followed this up with Wonderbook: Book of Potions.